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Showing posts from November, 2014

Reinventing the wheel

I noticed an advert on the TV during the summer, and while watching it, I found myself becoming increasingly more irritated by its content as it went on. Then, not long after that, I saw another advert along the same lines, for the same group. I was reminded of my reaction to viewing those adverts last weekend, when I attended Library Camp Glasgow. One of the sessions I took part in covered advocacy, and what can we do to better promote the profession. The existence of these adverts is evidence of, to me, why we need to continue to work hard to show the wider public that "librarian" does not (and never has) equal "timid person who stamps books and says shhhh a lot".

So, this is one of the adverts that so annoyed me, for Barclays Digital Eagles:




Now, I'm not disputing the fact that the concept is great: Barclays are funding people specifically to assist those who don't have the skills needed to make full use of the internet, and the many opportunities it off…