On the 24th of April, I went along to the National Library of Scotland to attend the SLA Europe event “Meeting, Tweeting and Fb’ing” , which promised to cover topics such as “how useful is social media for libraries? Can Facebook really help me to promote what I do? What benefits can using LinkedIn bring me as an information professional? “ We began with Bryan Christie of the National Library of Scotland (NLS) giving us an overview of the aims and activities of the NLS on social media. The purpose of this approach is to increase the NLS’ digital presence, and raise awareness of the interesting, non-digital materials within its collections, especially to a younger audience. Bryan views a relevant social media presence as being like journalism – you have to find the interesting information. He’s found that posts on Twitter publicising material from the NLS collections is driving traffic to the NLS website, for more information on these materials. Examples of traffic-creating posts o...
Meandering waffle about libraries, law, geekery and occasional crafting.