Skip to main content

More Facebook ad fun!

For entertainment, I sat and graded the ads I was getting for 15 mins again, refreshing them to see what would come up to replace what I'd marked as 'irrelevant'.

The results, from their headlines:
Rachel Ray diet (twice), 1,000,000 people can't be wrong (Pink Patch ad, this one is particularly repetitive, 8 times out of 12 this replaced an ad I'd removed by rating it irrelevant!), the Pink Patch diet (same as the other one, but different format...this company must have an impressive advertising budget), Floristry courses at Bournville College, the GI patch (yet another diet offer!), free Samsung Tocco, Poor history credit card (multiple), Call worldwide for a month (some sort of phone plan), free PS3 with T-Mobile, Home in Cyprus and Greece, Instant payday loan, free Samsung Soul, Jobs in Oxfordshire (twice), Want a PS3 for £10.92? (auction site ad), The best of Dagenham, A few drinks tonight? (don't know what this advertised, had website link but I didn't go), birthday flowers, Bad credit history is ok, Non fault accident? (Ohhh, I could 'claim today with Jim and Jane'!), Teeth whitening gel sale, Portugal, Sapin, Tenerife (travel company), Are you owed £2,000? (mis-sold loan payment insurance), Ibiza people meet (Ibiza social network).

So, what I've worked out from this is that Facebooks ignores any feedback on the ads it displays for you, and they're mainly in a few distinct categories:

  • Weightloss / diet / cosmetic
  • Mobile phone offers
  • Loan / credit offers
  • Poorly targeted location-specific ads (Dagenham, Bournville, Oxfordshire, Ibiza)

It's like being constantly subjected to mini-spam emails, lurking in the edge of your vision! I suppose it's the price you pay to have a free service, but I wonder if they'll ever offer a ad-free version, for a small fee?

And I still think Facebook's trying to tell me something,in a not-so-subtle way....

Comments

Popular posts from this blog

The mysteries of cataloguing

Cataloguing: an arcane art, where each piece of punctuation is significant, and commas and semi colons are all-powerful. Well, they are in "proper" libraries, where in-depth research of esoteric points goes on, and the precise spelling of Christian names, and information such as when a person lived and died can be crucial in pinpointing obscure facts. Here, we have our own catalogue system. It doesn't have a name, but if it did, it would probably be something along the lines of "I need this book NOW, no I don't care about the precise spelling of the authors middle name, or their date of birth." I know, I know, it's not snappy, but it's accurate. Cataloguing demands are different in a commercial law firm: we don't care about much more than what it's about, who wrote, when, and what jurisdiction it covers. And what we really, really care about is "where the hell is it". Law books are amazing: they have the power to move themselves f...

Careering along

When I look around at the activities of information professional groups, it seems that there’s a disparity. There’s quite often a lot of support and funding available for those who’re just starting out in the profession, but a desert of nothingness for those of us who’re “just getting on with it”. If you’re a new professional, you have lots of groups to support you as you progress in your early career, various prize funds available for essay and report writing, access to bursaries for conference attendance, eligibility for awards for being new and enthusiastic. But what do you get when you’re past that bright-eyed-and-bushy-tailed first 5 years (5 years seems to be the approximate cut-off point for becoming “established” and no longer new). What happens when you’ve already received a bursary from an organisation earlier in your career and so wouldn’t be eligible for one now, meaning you’re not able to attend events or training? When you’re heavily involved in a project but not at ...

UK librarian blogs - the list so far

I’ve pulled the previous entries into one alphabetical list, with a few categories. Will be back later with more detailed discussion of what I’ve learned by doing this. And, as always, if you know of other librarian blogs, let me know and I’ll add them in! Institutional Library Blogs / Professional Group Blogs aRKive Appears to be the blog of the Reid Kerr College library, or someone related to the Library, but unable to confirm as it doesn’t have any ‘about’ section that I can find. Lots of posts about library topics, books, IT… Brit Lib Blogs Google Group There’s a Google Group for British librarian bloggers! Unfortunately it looks to be pretty much unused at the moment. CILIP Blogs CILIP has various blogs by either staff, or links to relevant blogs, available from the Communities section. Varying levels of activity on these blogs – the PTEG blog has one post from November 2007, while Lyndsay’s CILIP Blog has been going has been going for almost a year, with at le...