So, I bought a can of Coke. It had a code under the ring pull, that advised you to either text (for a cost), or visit the Coke Zone website, to see if you'd won a prize.
So, I toddled off to the website, entered the code, and hit return.
I got a pop-up, telling me to log in if I was a member, or register if I was a new user. It wouldn't tell me if I'd won anything without me being a member. Which is annoying - I don't mind giving my details in exchange for certain things, but in order to find out if I'd maybe won a prize? No ta.
So I wondered if it was just me and Chrome that had issues viewing the content...nope. Others said they couldn't see anything if they used Safari, Opera or Firefox (although one person said they could see it when using Firefox on a Mac).
So, the privacy information's sort of magical...for a large number of people, it's invisible. But if you're using IE, it's there.
Needless to say, I didn't register, so if I won something, I'll never know. But at least I can be sure Coke aren't randomly distributing my information about the internet with my blind agreement...